MySpace overtakes Yahoo in display ad views: report Technology Internet ReutersSAN FRANCISCO (Reuters) - Yahoo Inc has lost its lead of the U.S. market for online display advertising to MySpace and its parent company News Corp's Fox Interactive Media and MySpace, new industry data shows.
Fox Interactive's collection of sites, led by MySpace, drew 56.8 billion advertising views in June, compared with Yahoo's group of sites which had 53.1 billion, according to data from Web audience measurement firm comScore this week.
